Bullet charts display a single metric performance and progress towards a certain goal or against a benchmark. You can optionally display a target value, and set it up to 3 ranges.
1. Bullet Chart: With Target and Ranges
A Gauge chart alternative in Google Data Studio. Bullet charts don't always need to be this big - this example is only used to explain details.
A center blue bar shows the actual value of the metric. In this example that is 2021 YTD revenue.
In this example, the target is set to 1 million and the blue line represents how far the target has reached so far against the Black target line
Ranges are set manually, and the following range value should be greater than the last one.
Recommended: Yes
Bullet charts with target and Ranges: to display a single metric performance divided into three ranges and progress towards a goal or against target benchmarks.
2. Bullet Chart: Without Target (Ranges Only)
This is the same chart as above, only the target configuration has been removed.
A Gauge chart alternative in Google Data Studio. Bullet charts don't always need to be this big - this example is only used to explain details.
A center blue bar shows the actual value of the metric. In this example that is 2021 YTD revenue.
In this example, we have not set a target value. It can be considered the revenue ranges up to 500k as poor, above 500k and up to 800k as an average, and above 800k as good.
Recommended: Yes
Bullet charts with ranges (without target): to measure a metric performance divided into 3 ranges, for example, ranges for poor, average, and good.
3. Bullet Chart: With Target Ranges and Comparison
A Gauge chart alternative in Google Data Studio. Bullet charts don't always need to be this big - this example is only used to explain details.
A center blue bar shows the actual value of the metric. In this example that is 2021 YTD revenue.
In this example, target revenue is set as 1 million, with the blue line representing how far the target has reached so far. Light blue displays the revenue of the last year during the same period.
Recommended: Yes
Bullet chart with target and compared to the previous period: to measure a metric performance divided into three ranges, compared to the previous period and progress towards a certain goal or against a benchmark.
Enjoy reading the guide? I have explained every chart available in the new Data Studio Book here. Visual explanations for graphs configurations, style, format, and recommendations. So you can also see how the final result will look and why one design is better than others for the same chart.
- Scorecards
- Pie/Doughnut Chart
- Bullet Charts
- Gauge Charts
- Line Charts/Time Series Charts
- Column Charts
- Combo Charts
- Table
- Pivot Tables
- Area Charts
- Scatter Charts
- Bubble Chart
- Geo Maps Charts
- Treemap
- Bullet Chart vs Gauge Chart
Configuration across chart:
- Background and Border
- Missing Data
- Conditional Formatting
- Chart Header
- Legends
- Reference Lines
- Report Settings
Most Used Features: